![]() The direct listing method has been used by Spotify and Slack, and it saves money on fees paid to investment banks in IPOs. Roblox keeps 30% of the revenue and shares the bulk with developers. Players purchase Robux and spend the money in games generated by users themselves. Roblox’s plan to list earlier were held up by the Securities and Exchange Commission, which asked for accounting changes on the sale of virtual currency, Robux, which is how the company generates revenue from its users. ![]() Games have become so hot that it’s hard for Roblox to determine the right price for an IPO. Playstudios and Nexters are also planning SPACs. Skillz, which turns games into skill-based cash reward competitions, went public on December 17 at a $3.5 billion valuation through a special public acquisition company (SPAC). Playtika also raised $1.9 billion at a $11.4 billion valuation in an IPO in December. Unity’s shares are up considerably since trading began. Game engine maker Unity raised $1.3 billion at a $13.6 billion valuation in an IPO on September 18, even though it is losing money. The announcement comes at a time when the game industry is one of the few economic sectors that is doing well during the pandemic.
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